What we check

Four checks. 100 points. No claim without evidence.

Your grade isn't a vibe — it's four scored checks, 25 points each, and every finding carries the exact file, field, or AI answer it came from.

Check 01

25 pts

llms.txt

We request yourdomain.com/llms.txt exactly the way an AI assistant does, then score whether it exists, parses, and actually states your business facts.

  • File exists and returns plain text — the baseline most sites miss
  • Contains your business name, services, and contact details
  • Facts match what your website itself says
Guide: llms.txt, explained

Check 02

25 pts

LocalBusiness schema

We parse every JSON-LD block on your homepage looking for LocalBusiness (or a specific subtype like Plumber or Dentist) and score field completeness.

  • A LocalBusiness-family type is present at all
  • Name, address, phone, hours, and URL — 5 points per field
  • Specific business subtype beats the generic type
Guide: LocalBusiness schema setup

Check 03

25 pts

Business info (NAP)

Name, address, phone — we extract them from your visible page text and check they exist, agree with each other, and agree with your structured data.

  • Phone and address present as real text, not just images
  • Facts consistent between page text and schema
  • Hours stated somewhere AI can read them
Guide: Why AI gets your facts wrong

Check 04

25 pts

AI answer test

The live test: we ask a real AI model six questions your buyers actually ask — hours, services, pricing, location, reputation — and grade every answer against your site's facts.

  • Six buyer questions asked to a live model, every answer quoted verbatim
  • Correct answers score; wrong answers and refusals cost you
  • Wrong answers are surfaced first — those are the ones costing you calls
Guide: Check what ChatGPT says about you
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How the grade is calibrated

90+ is an A, 80+ a B, and so on — but the bands are calibrated for local businesses, not SaaS brands. A main-street business with a correct llms.txt, complete schema, consistent contact info, and six right AI answers earns its A. Most sites we scan today land at C or D — which is exactly why scanning is worth 90 seconds.

Run the four checks on my site